# ============================================================================ # Saucony.com robots.txt # Platform: Salesforce Commerce Cloud (SFCC) # Purpose: # - Optimize crawl efficiency # - Prevent crawling of low-value URLs # - Preserve crawl budget # - Support AI search engines (AEO / GEO) # ============================================================================ User-agent: * # ---------------------------------------------------------------------------- # Internal Search # ---------------------------------------------------------------------------- Disallow: /*/search* Disallow: /*?q=* # ---------------------------------------------------------------------------- # Faceted Navigation / Filters # ---------------------------------------------------------------------------- Disallow: /*prefn* Disallow: /*prefv* Disallow: /*pmin=* Disallow: /*pmax=* Disallow: /*srule=* Disallow: /*cgid=* # ---------------------------------------------------------------------------- # Internal Salesforce Commerce Cloud (SFCC) Controllers # ---------------------------------------------------------------------------- Disallow: /*Product-Variation* Disallow: /*Product-AddProductReview* Disallow: /*dwcont=* # ---------------------------------------------------------------------------- # Customer Account / Transactional Pages # ---------------------------------------------------------------------------- Disallow: */account* Disallow: */login* Disallow: */register* Disallow: */cart* Disallow: */checkout* Disallow: */wishlist* Disallow: */orders* Disallow: */order-history* Disallow: */address-book* Disallow: */billing* Disallow: */remembereditems* # ---------------------------------------------------------------------------- # Product Variant URLs # ---------------------------------------------------------------------------- # Product variation URLs using the `dwvar_*` parameter remain crawlable. # These URLs canonicalize to the clean PDP and should not be blocked unless # crawl data demonstrates a measurable crawl-budget issue. # ---------------------------------------------------------------------------- # Everything else remains crawlable # ---------------------------------------------------------------------------- Allow: / # ============================================================================ # AI Crawlers (AEO / GEO) # ============================================================================ User-agent: GPTBot Allow: / User-agent: OAI-SearchBot Allow: / User-agent: ChatGPT-User Allow: / User-agent: ClaudeBot Allow: / User-agent: Claude-SearchBot Allow: / User-agent: PerplexityBot Allow: / User-agent: Google-Extended Allow: / User-agent: Applebot-Extended Allow: / User-agent: Meta-ExternalAgent Allow: / User-agent: Amazonbot Allow: / User-agent: DuckAssistBot Allow: / # ============================================================================ # XML Sitemap # ============================================================================ # Current production sitemap architecture: # - https://www.saucony.com/sitemap_index.xml # ├── /sitemap_0.xml # ├── /en/sitemap_discontinuedproducts.xml # ├── /CA/sitemap_0.xml # └── /CA/en_CA/sitemap_discontinuedproducts.xml # # If the sitemap architecture is expanded in the future (e.g., additional # locale-specific sitemaps or a revised sitemap index), this reference should # continue to point to the master sitemap index. Sitemap: https://www.saucony.com/sitemap_index.xml